Peter Pancakes
- Move - Standard Views : Many people do not realize that different types of literary genre are present in almost any form of writing.
- Move - Indicating Who Cares : Although each menu has the same purpose to sell pancakes, each writer aimed to incorporate his or her own ingenious way of attracting customers.
The use of this move is effective. The writer tells the reader the exact purpose of the particular genres. He also makes it clear that each choice in the text is geared toward the same purpose even though they differ from each other.
- Move - Capturing Authorial Action : The descriptions are no more than three sentences, including adjectives such as "sky-high" and "legendary award-winning" (IHOP).
- Move - Compare & Contrast : However, similarly to IHOP's but different from OHOP's, Denny's menu does have pictures of pancakes, though the images are very imaginative combinations if different components to create obnoxious, yet appetizing and appealing.
This move is used to show how the menus are similar but different. It is effective because all these are successful businesses that sell the same product, however they have similar and different approaches at getting the desired outcomes. Each has their own special way to make the audience think a specific way about the author's product.
- Move - The Jump Out : The color and organization forced the eyes of the customer to focus on the picture because of the light back round allowed the HD pancakes to "pop-out".
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